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Email Project Manager

Purpose Of The Job Initiate new email marketing initiatives and administer the implementation and success of each initiative. Responsibilities/Duties Work with Marketing teams and related stakeholders to delivery or understand objective of new email initiative and requirement, create email project scoping and implementation procedures. Lead and manage new email initiatives and projects alongside the team of routine operations, including but not limited to email AB testing, new journey building, CRM development, email audience cross-channel reinforcement and etc Kickoff and manage cross-team communication and effort that's needed to support email project implementation, including but not limit to data collection and mechanism if automatic collection, data transfer from different systems and sources to ESP, customer flag creation and database creation/ enrichment, creative/ content/ copywriting conceptualization and materials gathering, and etc.. Implement and deploy email project with materials gathered and confirmed objective, including but not limited to uploading creative templates in Exact Target tools or other ESP system & manage templates in repository, segment pre-selected populations, route test messages, and launch campaigns Evaluate email project results and make recommendations for future Other Duties as assigned Minimum Requirements & Special Attributes Bachelordegree in Marketing, Economics, business or related field 4 + years working experience in email marketing capacity preferably within an IT re-seller Total of 6+ years fulltime employment in sales or marketing capacity Ability to understand of structural data, data flow between system, and translate business work flows to web and data engineering teams Digital personalization experience and familiarity about technology products is preferred Strong interpersonal ability, and easily works across departments in an organization Excellent negotiating skills Customer oriented mindset and data driven Strong organizational skills and results driven Great analytics skills and ability to deliver data insight that support new innovative marketing Excellent written and oral communication skill 4837
Salary Range: NA
Minimum Qualification
5 - 7 years

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